Higher Logic Blog: Community Engagement Strategies and Resources
Envision What Community Can Do for You
Community Strategy // Thinking about why you shouldn’t build a purpose-built community is easy, but this year’s TSIA World theme “Envision” got us thinking. What if you flip that mindset and envision what community can do for you instead of what it can’t?
Adrian SpeyerA Higher Logic Hello – Meet Morghan Cope!
employee spotlight // We recently sat down with Morghan Cope, Internal Communications Strategist, Culture & Community at Higher Logic, to learn a few fun facts.
Laura CraftHow Technology’s Past and Present Will Affect Future Member Experiences
Associations // A recent episode of the Member Engagement Show podcast featured a discussion on how technology, or the lack of it, shapes the member experiences associations provide. There’s also a fascinating look into the future!
Beth ArrittQuick Wins You Can Get When You Adopt Higher Logic Thrive
Higher Logic Thrive, Associations // We recently announced the launch of our new product for associations – Higher Logic Thrive, the member experience platform. The platform is designed to help you with engagement, retention, growth in membership and non-dues revenue over time, but when you’re...
Beth Arritt4 Signs It’s Time to Streamline Your Association Tech Stack
Associations // Ever have that sinking feeling you’re falling behind in using the tools necessary for effective, modern association communications that keep you competitive?
Sarah Spinosa4 Practices that Lead to Innovation with AMGA’s Director of Council Relations
Associations // Experimenting, taking chances, learning from successes and failures…these are the things that keep association offerings fresh and relevant. And that spells retention.
Beth ArrittAnswers to Common Email Marketing Questions (Vol. 2)
marketing automation, Associations // With all the tools and technologies available, it’s easy to get overwhelmed by all the things that can be done when marketing to association members. That's why we are answering some of the most common email marketing questions.
Answers to Common Email Marketing Questions (Vol. 1)
marketing automation // Make sure you have the basics covered when starting any email marketing campaign.
5-Step Guide to Calculating Your Member Retention Rate
Retention, Associations // Do you know how much value you’re providing members? Your member retention rate can help show you. Calculate it using these five easy steps.
Beth ArrittGrab your boots… We’re headed to Nashville for ASAE Annual!
Associations // From educational sessions to a live muralist and a little boot scootin’ boogie to Little Big Town, our Higher Logic team is headed to Nashville August 20 to 23 for some in-person fun at ASAE Annual.
Laura Craft