Rob Wenger returns to the role of Chief Executive Officer. Wenger, who co-founded Higher Logic in 2007, previously spent more than a decade leading the company. He is re-joining as the strategic opportunity for the business shifts to product innovation and strategic partnerships. Read Full Press Release

Higher Logic Blog: Community Engagement Strategies and Resources

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Bring Me Higher Love: Creating Customer & Member Loyalty Through Engagement

Revenue Growth, Retention, Corporations, Associations // Each segment of your customer or member base needs an experience that will take them to the next level of love & loyalty. Learn how engagement can help you get them there.

Christina Hill

We’re Saying Goodbye to One-Size-Fits-All Community Solutions

HL News, Corporations // Meet our three new customer community products, purpose-built for your company’s unique needs.

James Willey

13 Tips to Send Emails Your Association Members Will Open

Communications Strategy, Associations // Improve your association’s email open rate and boost member engagement, building a stronger personalized communications strategy along the way.

Kat Jarvis

3 Expert Strategies & Tips for Increasing Partner Engagement in Your Online Community

Community Strategy, Corporations // Find out how to use your online community to engage your SaaS partners - while getting valuable content you can use to increase customer engagement.

Chris Detzel

8 Powerful, CX-Transforming Ways to Use Customer Community Data

Community Strategy, Corporations // Do you want to become more customer-centric? Develop better marketing content? Create stronger products? Online community data can help.

Annie Moncure

9 Signs You’re Ready for an Online Customer Community

Community Strategy, Corporations // How do you know if your company is ready for an online community? Use these common signs to self-evaluate your company and your customer base.

Kate Zimmerman

16 of Our Favorite Examples of Storytelling in Marketing

Communications Strategy // Have you ever seen a commercial that made you cry? What is it about certain commercials that tugs on our heartstrings? The secret lies in telling a great story, which is the foundation of great marketing.

Elizabeth Bell

How ASCP Kicks Procrastination to the Curb with an Automated Renewal Campaign

Customer Stories, Communications Strategy, Associations // Struggling with late renewals and extended grace periods? Want to streamline the membership renewal process and save staff time? Find out how ASCP used automated email campaigns to do this.

Jenny Pan

6 Steps for Sustaining Community Engagement Year-Round

Community Strategy // As a community professional, you might be wondering how you can sustain high engagement after a spike (caused by something like, say, COVID-19). How can you support long-term engagement? We’ll look at processes you can set up to do that.

Laura Coscarelli

7 Do’s and Don’ts of Online Community Moderation

Community Strategy // Moderating your online community is a big part of online community building - and with these best practices to guide your planning and preparation, you can master the skill.

Jessica Long
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