Rob Wenger returns to the role of Chief Executive Officer. Wenger, who co-founded Higher Logic in 2007, previously spent more than a decade leading the company. He is re-joining as the strategic opportunity for the business shifts to product innovation and strategic partnerships. Read Full Press Release

Higher Logic Blog: Community Engagement Strategies and Resources

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27 Inspiring Examples of Brands With a Soul

Associations, Corporations // Take a look at these examples of brands with souls, and get equipped to brainstorm some creative ways to show off your brand’s soul, capture loyal customers, and build better customer relationships along the way.

Gaetano DiNardi

Put Members First: Become More Member-Centric In 2021

Associations, Retention, Revenue Growth // How you approach your members moving forward will impact your association’s future outlook. Aim to be the Slack or Amazon or Netflix of associations in 2021 by taking a member-centric approach.

Jeff Horne

Get Started with Automated Email Campaigns: The Nuts & Bolts

Communications Strategy, Associations // Your association wants to make member and non-member communications more efficient – here’s how to build automated email campaigns that will help you do just that.

Greg Khaikin

Online Communities of Practice: A How-to Guide with Pragmatic Institute

Corporations, Community Strategy, Customer Stories // Can’t-miss advice from Georgina (Cannie) Donahue, Director of Community at Pragmatic Institute! She’s sharing how she planned, designed, and launched their online community of practice, with takeaways for each stage.

Kate Zimmerman

Online Community Engagement is Essential: COVID-19 Makes That Clear

Retention, Customer Stories, Corporations, Associations // The benefits of building a community around your brand aren’t limited to a pandemic – forward-looking organizations were investing in online community engagement before COVID-19.

Alex Mastrianni

10 Online Community Engagement Tactics You Can Steal

Community Strategy // Check out ten of our favorite activities you can use to spark engagement in your online community.

Allison Able

Amp Up Your 2021 Virtual Events with an Online Community

Community Strategy, Customer Stories // If a virtual event is on your roadmap for next year, make your event stand out from the crowd with an engaging event community.

Kaila Timmons

19 Online Community Examples That Will Inspire You

Community Strategy, Customer Stories // Does community feel like an abstract concept? Dig into these 19 online community examples to understand different use cases and benefits of building a branded community.

Melanie Bond

Meet Q&A: A New Way to Support Your Community Members

Corporations, HL News // Higher Logic’s Community Q&A gives you a whole new way to collect, maintain, and measure community questions and answers.

Lizzie Urban

Here’s How Community Helps Your Customer Advocacy Program Take Off

Revenue Growth, Corporations, Community Strategy // An online community can energize your customer advocacy program – here are three reasons why.

Jenny Taylor
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